Why Buy a Franchise – Experience the Hempire® Difference!

Champion the Environment/Good Citizenship – Hempire® stands for something more than just good business: environmental balance and sustainable living. Hempire® is authentically environmental - we don’t just talk the talk. Our mission, our products, our packaging and our conduct are all living proof of our green philosophy and good citizenship. Moving forward each year, our Hempire® network will donate 5% of net Earth Day sales (April 22nd) to registered Canadian charity, David Suzuki Foundation (davidsuzuki.org).

Capitalize on Consumer Trends – Since the 1990s, Earth Day has raised consumer consciousness about the environment to unprecedented levels (Dunlap: Trends in public opinion toward environmental issues). Our entire Hempire® network will give back on Earth Day: Moving forward each year, 5% of net chainwide Earth Day sales (April 22nd) will be donated to registered Canadian charity, David Suzuki Foundation (davidsuzuki.org).

Trends toward responsible consumerism and sustainable living continue to greatly impact consumer preferences and purchasing habits. At the frontier of ECOtailing (what we affectionately call eco-retailing), Hempire® proactively responds by offering depth and diversity of stylish-yet-affordable eco-products and sustainable packaging. We are as dedicated to the sustainable indulgence of our valued customers as we are to sustainable living. Hempire’s exciting line-up of personal eco-products truly allows our valued customers to indulge sustainably!

Investment in our Brand – We pursue excellence in our product line-up and our retailing methods. We search tirelessly for new and affordable eco-friendly products and sustainable packaging to meet our customer needs. We continually strive to give our valued customers an outstanding Hempire® Experience every time they shop in our boutiques or online. We are introducing Rewards to communicate our appreciation for our customers. Knowledge of inventory and customer care are central to the training we provide our HempireZEES. We have introduced several important branding measures: the motto by which we have always lived, namely Sustainable Indulgence, has been incorporated into our new logo design, because it best reflects our mission to spoil our customers without spoiling their pocketbook or the earth. Our new logo design is hip, clean and professional, and our new color palette evokes earth, sky and the Canadian monarch butterfly – everything that Hempire® is about! We have given our website a facelift to better showcase our distinctive values, eco-products and customer-focus and to drive traffic to our boutiques. Finally, a signature store décor package incorporating our fresh color palette is in the works for our boutiques to better reflect who we are and where we are going.

Reinvestment in You – Our HempireZEES are important to us. We don’t leave you in the cold once you’ve signed on the dotted line. You aren’t a dollar sign to us. We take pride in your success. We provide you with professional tools, training and ongoing support. Our plan for a more appealing store design incorporating our fresh color palette will provide our customers an outstanding Hempire® Experience. We are constantly seeking out new and exciting eco-products to stimulate customer interest and demand. We have preferential pricing with our approved suppliers to maximize your buying power. We are introducing Rewards and co-op marketing initiatives to keep your store top-of-mind. We provide you a grand opening kit and reinvest $2,500 of your franchise fee back into a local store marketing initiative to help you hit the ground running. How many other franchisors do that?

Proven Business Methods – We take the guesswork out of eco-retailing. HempireZEES are given proven business tools and methods to help them operate effectively and according to Hempire® standards.

Our Track Record/Weak Competition – The Hempire® empire has been in operation and achieving ECOtailing excellence since 1998. With low saturation and weak competition from fragmented and dispersed independents, Hempire® is the only eco-retailing chain of its kind. Hempire® is also a brand on the move and coming to a city or town near you! We also offer an attractive conversion opportunity for indie stores, making converting to Hempire® a no-brainer! Go on…take the first step on the path to becoming a HempireZEE.

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